Featured Event: Ford Warriors in Pink

 

For 22 years, the Ford Motor Company has joined in the fight against breast cancer and is proudly  a National Series Sponsor of the Susan G. Komen Race for the Cure.  In 2016, EventPro Strategies (EPS) had the pleasure of providing brand ambassadors for the Ford Warriors in Pink campaign at Race for the Cure events in eight U.S. markets.

Our brand ambassadors were on hand to greet visitors to the activation area and encourage them to participate in several interactive elements including a giant “What Makes a Good Day” chalkboard.  Here, they could jot down encouraging messages for participants, survivors, families and attendees.  Additionally, the event team assisted with a fun prize wheel and distributed beautiful bandanas from the Ford Warriors in Pink apparel collection, Warrior Wear.  Our brand ambassadors, along with the entire EPS team, is thrilled to have had the honor to work on this amazing program.  

Since 1999, EPS has assisted numerous brands with their cause marketing event staffing needs.  Click below to request an event staffing assessment to learn more about our event staffing services. 


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About Lisa Major

Lisa is a seasoned experiential marketing professional and has worked with EventPro Strategies for the past 14 years. Throughout this time, Lisa has held several roles at EPS, giving her a comprehensive knowledge of the experiential marketing industry as a whole.

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