EventPro Strategies has teamed up with The Marketing Arm to provide brand ambassadors to promote Pizza Hut on the ESPN College GameDay campus of the week during the 2015 NCAA Football season!
Pizza Hut has been named the official pizza sponsor of ESPN College GameDay, the extremely popular pregame telecast that features hilariously creative fan signs that fans wave behind the broadcast booth that often times pokes fun at the opposing team or calls out a favorite broadcaster or player.
The EPS Brand Ambassadors are on site at the GameDay campus of the week to create buzz for Pizza Hut and the #SignUpForGameDay social media campaign. The brand ambassadors canvas the areas surrounding the activation and invite students and fans to visit the Pizza Hut tent where they can enjoy a free slice of pizza. The brand ambassadors then encourage fans to create their very own signs on branded Pizza Hut pizza paddles to use during the GameDay telecast and to Tweet a photo of their sign using #SignUpForGameDay. The sign with the most retweets wins Pizza Hut pizza for a year! The campaign has connected sports fans across the country and #SignUpForGameDay has thousands voting each week for their favorite GameDay sign!
Looking for a way to generate buzz, create media interest and increase awareness for your brand? Contact EventPro Strategies today to learn more about how our brand ambassadors can take your publicity stunt to the next level!